Identify Assets
Map trademarks, brands, software, technology, trade secrets, content, and founder-created IP.
IP & TRADEMARKS
UAE Trademark & IP Protection, From Day One.
TRUVIS supports UAE, GCC, and international trademark registration, IP protection, and IP holding structure design for founders, operating companies, and growth-stage ventures.
UAE trademarksGCC & WIPO strategyIP holding structures
IP PROTECTION
IP & Trademark Services.
Brand assets, technology, content, processes, trade secrets, and founder-created IP must be protected before external capital, licensing arrangements, or market expansion. A weak chain of title can create risk for investors, buyers, and regulators.
TRUVIS manages the full IP protection process, from availability checks and filings to founder-to-company assignment agreements, regional trademark strategy, and IP holding structures aligned with commercial and tax planning objectives.
DECISION STANDARD
Advisory before execution.
Every service is structured around clarity, documentation, and long-term operational fit — not simply completing a transaction.
- 01Clean ownershipFounder-to-company assignments and documentation establish a clear chain of title.
- 02Market protectionUAE, GCC, and international filings protect brand and technology assets across relevant markets.
- 03Commercial structureIP holding, licensing, and royalty flows can be aligned with operating and tax objectives where appropriate.
PROTECTION PROCESS
A Structured Path From Brand Search To Ongoing Protection.
TRUVIS treats IP protection as part of the corporate structure, not a separate afterthought.
Check Availability
Run availability review, class selection, filing strategy, and jurisdiction assessment.
File & Document
Prepare trademark filings, assignments, supporting documents, and authority submissions.
Protect & Maintain
Monitor status, renewals, enforcement needs, licensing, and IP holding documentation.
IP COVERAGE
Protection across brand, technology, ownership, and licensing.
TRUVIS supports the legal and commercial layer needed to protect IP assets before they become investor, banking, or expansion issues.
SERVICE SCOPE
Intellectual Property Support For UAE Businesses.
TRUVIS aligns IP protection with formation, investor readiness, banking, tax, licensing, and long-term commercial strategy.
TRUVIS STANDARD
Built to stand up to banks, authorities, auditors, and advisors.
TRUVIS keeps each mandate aligned with the practical realities of the UAE market: regulatory expectations, banking due diligence, ownership documentation, corporate governance, tax obligations, and the client’s long-term operating model.
FAQ
Frequently asked questions.
Answers reflect the position as at October 2026. Rules change and every application is decided by the relevant authority, so treat this as orientation rather than advice on your specific case.
How do I register a trademark in the UAE?
Trademarks are filed with the Ministry of Economy and Tourism. The application is examined, published for opposition and, if no opposition succeeds, registered. Registration protects the mark for ten years and can be renewed. We start with an availability search so the filing is not wasted on a conflicting mark.
How long does trademark registration take?
Typically several months, depending on examination queries and whether an opposition is filed after publication. Filing early matters: in the UAE, rights generally follow registration.
Does a UAE trademark protect my brand in other countries?
No. Trademark rights are national. Protection elsewhere needs separate national filings or an international application under the Madrid Protocol, which the UAE has joined.
Should IP sit in the operating company or a holding company?
It depends on investment plans, licensing and tax. Many founders hold IP in a separate entity that licenses it to the operating company. Our holding company guide compares ADGM, DIFC and RAK ICC for this.
EXPERT SUPPORT
Talk to a Corporate Advisor.
Protect your brand, technology, and founder-created IP before market entry, fundraising, or expansion.